THE CHALLENGE

The company was facing a significant need for data analytics and data engineering specialists. Within a single year, Exacaster needed to fill 42 positions – twice as many as the previous year – despite being relatively unknown among target candidates.

THE SOLUTION

We conducted a comprehensive audit, assessing the company’s internal culture, reputation, and messaging.

We developed an employer value proposition highlighting the unique cultural aspects that set the client apart from competitors.

We created an integrated communication plan to reposition Exacaster among talented professionals. Key elements included public relations activities, social media content, participation in events, and an internal ambassador programme.

THE RESULT

According to recruiters, Exacaster is now well-known in Lithuania as a data analytics company. The company successfully attracted target candidates and met its ambitious hiring goals.

Both employees and prospective hires took pride in the company’s improved image and growing interest in Exacaster as an employer.